Just came back from my Sephora trip. I figured since I have to return the mascara there anyway, I might as well exchange it for another. I asked a sales associate who — expectedly — led me right back to Sephora’s wall o’ mascaras.
My handy camera pic of Sephora's Lash Guide. Yes, I got weird looks.
For those of you who don’t know, Tarte is a very green brand, concentrating on natural ingredients and recyclable packaging. The Tarte mascara is derm-tested and said to lengthen by 430%. The clincher for me is that (just like everything else in the Tarte line), it’s paraben-free, and seems like everything-else-bad-free ingredients.
I brought it home to try, and I actually really love it. It’s not as intense as Dior’s Blackout, but it gives a clean sweep that doesn’t build on the end of the lashes (like I complained Sephora’s Atomic mascara to).
It has no sythentics, sulfates, chemicals, oils, or dyes, which serves my sensitive eyes well
The actual Tarte applicator is encased in a pretty purple leather
Curls, volumizes, lenghthens, and conditions
Washes off easily
Contains mineral pigments known for their softening properties
Not as intense as my favorite Blackout, but serves the purpose
Who it’s good for: If you want curl, volume, and long lashes without clumping; also good if you have sensitive eyes.
[Sidenote: Woah, totally didn’t know this when I began writing this post, but my fellow U of I alum who got me my first magazine internship, Charla Krupp, is featured in the film! Her book, How Not To Look Old, is a New York Times Best Seller. See her at 0:17].
The women in the film were self-critical, and it was the men who were judgmental of others. What other gender differences did you notice?
We asked women why they were scared of aging, and everyone said, “Being alone. Being alone.” You never heard that from men. Society is changing so much, and it’s becoming more competitive and we have to stay in the workplace longer. Aging is affecting men in different ways, especially if they’re in sales or something. When it comes to aging, men are concerned about being destitute, or in a nursing home. And being alone, but more in the sense of not having someone to take care of them.
The doc appears on Monday, August 31st, at 9pm EST…on HBO.
Okay, there is this crazy trend in L.A. that I am not yet used to — food trucks.
It’s not that I don’t love that idea of gourmet, delicious food being dished out of a truck down the street from me, but…um, okay…I don’t love the idea. I am a bit nervous about eating out of a vehicle, despite its gourmet claims.
Since these mobile eateries are likely newer and cleaner than I envision, this only leaves my longing for the stability of good old fashioned restaurants that are in a building. I like the comfort in knowing that a restaurant is where I left it.
Until, I remember my love for the In-N-Out truck and the excitement I felt for the debut of the Sprinkles cupcake truck. Los Angelenos have likely embraced this type of food service because it gives them variety and convenience as opposed to digging through the usual lunch menus at the office. Besides, the last thing anyone wants to do is waste precious lunch minutes driving around in traffic to pick up food.
Hmm, maybe there is something to this trend.
So, without further ado, a list of trucks worth chasing:
I was bummed, but consoled myself by thinking I have to have another one buried in my makeup stash. Negative.
I haven’t been out of mascara in a long time, so I made a pit stop at not-so-unfamiliar territory: Sephora (aka Shyema’s happy place).
The problem is, even though you can try the mascaras there before you buy, I’m really particular about eye makeup. Plus, using their hygenic disposable ones doesn’t seem to give the real effect since so much of what makes a mascara good or bad are the brushes.
SO, I visited their little mascara wall — for those of you who don’t know, they put their best mascaras on one shelf with a guide on the best for volume, lengthening, curling — or all three. I oogled the vibrating Estée Lauder Turbo Lash, which I’m equal parts curious and frightened over. I considered Benefit’s BadGal, but finally decided I’d give their own Sephora brand a go.
Sephora Atomic Volume Ultra Black Mascara
They promised their Atomic Volume in Ultra Black ($16) “blows all other mascaras away” giving lashes major volume, length, AND is super dark, enhancing your eyes. I figured that sounded good enough and had an interesting bristled brush so I bought it.
Ok, so now here’s something I don’t do all too often, and that’s telling you about a product that I turned out to be not super crazy over.
Let me break it down for you:
It gives amazing separation to your lashes and even grabs on to tiny hairs
Price isn’t too bad, since it’s a Sephora brand product
It does give great volume but…
I think I kinda channeled Tammy Faye Messner. That is, it kinda gave me too much volume (I felt like it was a lot of product sweeping out on my lashes) and they ended up looking sort of spidery and heavy.
I also felt like it was a bit irritating to my sensitive eyes. Not a good sign.
I can’t tell how ultra the black is because my lashes are already dark, so that’s not something I can fairly evaluate.
Who it’s good for: If you’re looking for lots and lots of volume and separation.
I like mascaras that are volumizing and clean but not super intense — something good for everyday that you can layer on for the evening. Sadly, this one just wasn’t my cup of tea.
So yes, I’m still on the hunt for a new, fabulous mascara. I have my favorites, but I’m in the experimenting mood, so if you guys have any suggestions — drugstore or prestige — do share!