By Sarah Khan
GIVEAWAY ALERT: Comment at the end of this post to win ANY FREE CLAIROL PRODUCT OF YOUR CHOICE!
I only discovered the world of hair color a few years ago. Before then, I was staunchly anti-dye, but I eventually jumped on the highlighting bandwagon, adding touches of auburn or light brown to my almost-jet-black tresses. Highlighting gave way to full color, and somewhere along the way I wound up… blonde?
Well, not quite, but let’s just say a request for a dark brown dye job once resulted in a shade that was a little too light for comfort. The color was stubborn, too—two at-home corrections later, my curls seemed to keep gradually making their way back to the lighter hue, hardly complemented by my super-dark roots!
So, suffice it to say, I was really excited when BATF needed reviewers for Clairol’s Nice n’ Easy line. All I wanted for my birthday was dark locks again! And this time, skipping the salon price tag. Of course, given my coloring track record, I should have known better.
I woke up on a Sunday morning, all excited to go brunette, and reached for the box of dark brown dye. I followed the simple enough, helpfully illustrated instructions – mix the Color-blend Activator and Color-blend Formula, shake well, apply in sections, wait, rinse, and condition. It was a little messy, but I seemed to douse my entire thick head of hair with some dye to spare at the end. I waited the recommended 25 minutes, then climbed into the tub to wash it all out.
If only it were that simple.
About two minutes into my shower, the water turns ice cold. I begin freaking out because, per the instructions, I had to make sure the water runs clear. In a desperate attempt, I stuck my head upside down underneath the tap and tried to get as much dye out of there as possible. I did my best and got out without applying the ColorSeal Conditioning Gloss, thinking I’d done all I could. But a quick phone update to my dyeing-savvy friend, Tania, who usually helps me with my at-home experiments, left me in horror.
“Are you sure you got it out?? You need to wash it all out ASAP! Otherwise your scalp’s gonna burn and your hair’s gonna fall out!”
Not quite the look I was going for at my birthday festivities the next day.
In a panic, I called my friend Gauri, who lives a few blocks away, and rushed over for an emergency shower. The result, my hair is still there (whew) AND the color is beautifully rich. Thank God for girlfriends.
Clairol must have caught on, since they recently enlisted Angela Kinsey of NBC’s The Office to play the role of Gigi, or the “Guardian Girlfriend,” on their website to guide you through your own at-home dye emergencies and color questions.
Unfortunately, what Gigi can’t do is lend you her shower in case of previously stated emergencies.
GIVEAWAY ALERT: Have you ever had a friend bail you out of a hair dye crisis? Leave a comment and you’re automatically entered to be one of TEN who receive a coupon for a FREE box of Clairol Nice N’ Easy hair color — or any other Clairol hair color Gigi recommends for you :). To double your chances, tweet “RT @BeautyNDFeast: Win a box of Clairol hair dye of your choice: http://tinyurl.com/ybs4jao” by January 27th.