90% of all women want to change at least one aspect of their physical appearance.
Only 2% of women think they are beautiful.
These stats are pretty staggering, but it’s been the basis of Philosophy’s new No Reason To Hide confidence campaign. I’ve pretty much taken their challenge to try out their new products and see if it’s made a difference (spoiler alert: it has). I wrote about them before here, but to reiterate: their No Reason to Hide Multi-Imperfection Transforming Serum and accompanying Instant Skin-Tone Perfecting Moisturizer with SPF 20 work together to treat skin concerns such as blotchiness, enlarged pores, dark spots, and acne marks.
Since I’ve started using it a month ago, I’ve seen a big difference. In fact, I’ve only been using their tinted moisturizer in the morning alone (it gets extra points for having SPF in it!). Even though great skin is a big factor in boosting confidence on the outside (mine’s always a work in progress), Philosophy knows that confidence isn’t only about appearance.
They’ve taken initiative by launching a Confidence Community on Facebook. There, you can find confidence tips (Tip 1: Do a good deed — helping others will lift your spirits. You’ll feel better about yourself and your place in the world). It started to make me think about what makes me feel most confident, and I think for me it begins and ends with my family. Whenever I’m spending time with them and re-connecting with where I came from, I feel like I have a stronger sense of self. What about you? After I thought about this, I took their quiz on Facebook and loved my results: apparently I’m a confidence rock ;). They hit it right on the mark:
You can also take their quiz to reveal your confidence personality, and you are automatically entered to win their sweepstakes, which includes:
• 1 grand prize: $2,500 Ann Taylor shopping spree, a year’s supply of No Reason To Hide and Philosophy fan favorites.
• 5 runner ups will receive a Philosophy cleanse, peel, treat package.
• 10 winners will receive No Reason To Hide serum and perfecting moisturizer.
Check it out and feel free to share your most confident moments below, or what your confidence personality turned out to be!